On America Recycles Day (November 15), Novelis and its partners including the City of Atlanta’s Office of Sustainability, the Atlanta Falcons, Green Guy, Habitat for Humanity, the National Black and Latino Council, and Keep America Beautiful, were honored for Recycle for Good – the grass-roots program that educates our communities on the value of recycling and promoting sustainable business practices. Its goal of recycling 3 million aluminum bottles and cans this football season will help fund a Habitat for Humanity home build for a family in Atlanta’s historic Westside community. As of November 15, Recycle for Good has saved 379,148 aluminum […]
Every year, more than $70 million worth of aluminum ends up in Georgia landfills. And across the U.S., unrecycled aluminum accounts for more than $1.5 billion worth of waste, unnecessarily filling up landfills. As the global leader in aluminum rolled products and the world’s largest aluminum recycler, we understand the value of recycling. In fact, recycling is at the core of everything we do. In our plants around the world, we work to preserve the value of aluminum and maximize the environmental benefits of using our products. Because recycling aluminum requires 95 percent less energy, it produces 95 percent fewer […]
Yesterday, our long-time customer Jaguar Land Rover (JLR) celebrated a significant milestone: the Jaguar XE’s first full year of sales and, even more impressive, 500,000 tonnes of greenhouse gas emissions saved through closed-loop aluminum recycling. As a key supplier and recycling partner for the vehicle, Novelis played an important role in helping JLR achieve this milestone. Through our close collaboration on the REALCAR program, the development of the Novelis RC5754 alloy and the closed-loop recycling system we have in place with JLR, together we were able to recycle 50,000 tonnes of aluminum scrap in the past year – equal to […]
Over the past 50 years, growth of the aluminum flat rolled product (FRP) industry has been heavily fueled by the adoption of the aluminum beverage can. Major global and domestic brands have used the aluminum can as the packaging container of choice for several decades and that trend shows no signs of stopping. With a steady global growth projection of four to five percent in 2016, aluminum beverage can sheet is still king in the FRP marketplace and remains a key strategic business for Novelis, the world leader in rolled aluminum products. As the only global producer and recycler of […]
On the heels of the climate talks in Paris, Novelis is proud to present the progress we’ve made in sustainability over the past five years and how we continue to look ahead towards achieving our future goals in sustainability. We recently published our 2015 Sustainability Report, highlighting a 22% reduction in water and energy intensity and an increase in recycled content to 49%, up from a baseline of 30%. As you can see in the infographic here, we are making great strides and we still have much work to do ahead. We are proud to lead our industry in achieving […]
On Wednesday, Novelis celebrated the inauguration of a new, state-of-the-art automotive aluminium sheet production line in Nachterstedt, Germany. The €62 million investment will increase Novelis’ production capacity for the automotive industry in Europe to 350,000 metric tons annually and will create 56 new jobs at the Nachterstedt facility. With this expansion, Novelis has strengthened its position as one of the largest employers in the German state of Saxony-Anhalt.
Think about the last time you saw someone throw an aluminum can in the trash. We all know we should recycle, but it doesn’t always happen. So, Novelis partnered with Brazilian brewing company and Novelis customer Ambev, as well as the Abramundo Institute for science education, to change that. Together we created an exhibit designed to teach visitors the critical role recycling plays in the world and how individuals can “reverta” or “reverse” their habits of consumption. Located in Ibirapuera Park, in the heart of São Paulo, Brazil, the exhibit Exposição Reverta combined art and technology to produce interactive displays where visitors […]
Novelis and Jaguar Land Rover (JLR) are longstanding partners not only in automotive manufacturing but also in sustainability.
Meet the team behind the closed-loop recycling program for America’s best-selling truck. If you ask Martin Beech and Duane Gordon who’s in charge of making sure this $48 million recycling investment for the Ford F-150 runs on time and as planned, they’ll each point a finger at the other. In reality, it takes the leadership of both these men and their team of experts to get the job done right.
While the aluminum can has been around for nearly fifty years in various places around the world, we in Brazil only adopted this innovation 25 years ago. And we believe it’s an anniversary worth celebrating. I’ll tell you why.