{"id":20975,"date":"2025-01-21T20:30:39","date_gmt":"2025-01-21T20:30:39","guid":{"rendered":"https:\/\/novelis2026.wpenginepowered.com\/news\/novelis-showcases-decarbonization-leadership-with-first-movers-coalition\/"},"modified":"2026-04-23T07:59:55","modified_gmt":"2026-04-23T07:59:55","slug":"novelis-showcases-decarbonization-leadership-with-first-movers-coalition","status":"publish","type":"news","link":"https:\/\/novelis.com\/pt-br\/news\/novelis-showcases-decarbonization-leadership-with-first-movers-coalition\/","title":{"rendered":"Novelis mostra lideran\u00e7a em descarboniza\u00e7\u00e3o com a First Movers Coalition"},"content":{"rendered":"<div id=\"armstrong-block-news-editor-block_9146d53c2062a27037af0b8ac194073d\" class=\"armstrong-block-news-editor\"  data-animate=\"fade-up\">\n    <div style=\"padding:0 0 0 0;position:relative;\"><iframe allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\" frameborder=\"0\" src=\"https:\/\/player.vimeo.com\/video\/1049033808?h=e443b8d34f&amp;badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Novelis mostra lideran\u00e7a em descarboniza\u00e7\u00e3o com a First Movers Coalition\"><\/iframe><\/div>\n<p>A Novelis tem orgulho de ser destaque em um artigo recente do F\u00f3rum Econ\u00f4mico Mundial destacando o impacto da First Movers Coalition (FMC), que mobilizou mais de US$ 16 bilh\u00f5es para acelerar a ado\u00e7\u00e3o de tecnologias emergentes de descarboniza\u00e7\u00e3o em setores de dif\u00edcil redu\u00e7\u00e3o. A FMC visa impulsionar a demanda por solu\u00e7\u00f5es de baixo carbono em setores como alum\u00ednio, avia\u00e7\u00e3o e transporte mar\u00edtimo \u2014 setores que s\u00e3o essenciais para alcan\u00e7ar um futuro com emiss\u00e3o l\u00edquida zero, mas que enfrentam grandes desafios tecnol\u00f3gicos e econ\u00f4micos. <\/p>\n<p>A Novelis, em colabora\u00e7\u00e3o com a Ball Corporation e a Alcoa, desempenha um papel fundamental no desenvolvimento de um copo de alum\u00ednio inovador feito com 90% de alum\u00ednio reciclado e 10% de alum\u00ednio fabricado pela ELYSIS por meio de uma tecnologia de fundi\u00e7\u00e3o sem carbono. Essa iniciativa, apresentada no artigo, exemplifica como parcerias estrat\u00e9gicas e avan\u00e7os tecnol\u00f3gicos podem levar a solu\u00e7\u00f5es mais sustent\u00e1veis e promover ainda mais o papel do alum\u00ednio na economia circular.\u00a0<\/p>\n<p>Como signat\u00e1ria inicial e membro comprometido da FMC, a Novelis desempenha um papel fundamental no apoio \u00e0 miss\u00e3o da coaliz\u00e3o de acelerar a transi\u00e7\u00e3o para solu\u00e7\u00f5es de energia limpa e reduzir as emiss\u00f5es da produ\u00e7\u00e3o de alum\u00ednio. A FMC, lan\u00e7ada na 26<sup>a<\/sup> Confer\u00eancia das Na\u00e7\u00f5es Unidas sobre Mudan\u00e7as Clim\u00e1ticas (COP26) em outubro de 2021, em colabora\u00e7\u00e3o com o F\u00f3rum Econ\u00f4mico Mundial e o Departamento de Estado dos EUA, re\u00fane empresas l\u00edderes do mundo todo para alavancar seu poder de compra coletivo e cadeias de suprimentos a fim de criar mercados iniciais para tecnologias inovadoras que ser\u00e3o essenciais para atingir emiss\u00e3o l\u00edquida zero at\u00e9 2050.\u00a0<\/p>\n<p>A Novelis prometeu que, at\u00e9 2030, 10% das suas compras de alum\u00ednio prim\u00e1rio ser\u00e3o de carbono quase zero, emitindo menos de 3 toneladas de CO<sub>2<\/sub> por tonelada. Al\u00e9m disso, a empresa se comprometeu a garantir que pelo menos 50% de todo o alum\u00ednio utilizado venha de fontes recicladas. A Novelis j\u00e1 superou essa meta, atingindo uma taxa m\u00e9dia de conte\u00fado reciclado de 63% em seus produtos no ano fiscal de 2024, consolidando ainda mais sua lideran\u00e7a na produ\u00e7\u00e3o sustent\u00e1vel de alum\u00ednio.\u00a0<\/p>\n<blockquote>\n<p><strong>A participa\u00e7\u00e3o da Novelis na FMC est\u00e1 intimamente alinhada com as metas ambiciosas da <a href=\"https:\/\/pt-br.novelis.com\/novelis-3x30\/\" rel=\"noreferrer noopener\" target=\"_blank\">Novelis 3\u00d730<\/a>, que visam aumentar o conte\u00fado reciclado para 75%, reduzir as emiss\u00f5es para menos de 3 toneladas de CO2e por tonelada de produto laminado plano (FRP) expedido e liderar o setor com investimentos pioneiros para impulsionar a circularidade at\u00e9 2030.\u00a0<\/strong><\/p>\n<\/blockquote>\n<p>Ao se envolver na FMC, a Novelis permanece liderando o caminho no fornecimento de solu\u00e7\u00f5es de alum\u00ednio de baixo carbono que apoiam a transi\u00e7\u00e3o global para uma economia de emiss\u00e3o zero. Ao investir em tecnologias inovadoras de reciclagem, ampliar sistemas de ciclo fechado e formar parcerias estrat\u00e9gicas, a Novelis permanece na vanguarda da transforma\u00e7\u00e3o da sustentabilidade no setor.\u00a0<\/p>\n<p><strong>Leia o artigo completo aqui: <\/strong><a href=\"https:\/\/www.weforum.org\/impact\/16-billion-first-movers-coalition-creates-world-s-largest-demand-signal-for-emerging-decarbonization-technologies\/\">Mais de US$ 16 bilh\u00f5es: A First Movers Coalition envia o maior sinal de demanda do mundo por tecnologias emergentes de descarboniza\u00e7\u00e3o | F\u00f3rum Econ\u00f4mico Mundial<\/a><\/p>\n<\/div>","protected":false},"featured_media":19107,"template":"","news_category":[208,237],"location":[],"class_list":["post-20975","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Novelis mostra 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